Kids play on the new LEGO mini-pitch in Albuquerque, NM
Let soccer do what soccer does.

Together, we can give millions of kids from underserved communities safe places to grow, thrive and build confidence for life.

United for Girls

Through our three-year United for Girls initiative, we tripled the number of girls in our programs annually and developed promising practices to help others do the same.

Why? To combat the lack of participation and severe drop-out rate fo girls in sports. And to provide more opportunities for girls to play and women coach-mentors to lead them.

Two girls smiling

Our Impact

Over three years, we tripled the number of girls in our programs annually.

  • 121,000+girls engaged in our programs over three years
  • 5,400+women/non-binary coaches in our programs over three years

Interested in promising practices to engage girls in your program?

Asha's Story

An art teacher who didn’t originally see herself as a soccer coach, Asha soon realized that she could learn soccer alongside her team and provide mentorship. And that’s what truly makes a great coach!

Learn About Her Story
Coach Asha smiling

Why this work matters

Research finds that girls and women who play sports have higher levels of confidence, self-esteem, and a more positive body image.

  • By age 14, girls are dropping out of sports at 2x the rate of boys.
  • Girls with a mentor are also 2.5x more likely to be confident in their academic performance.

United for Girls Funders

  • adidas logo
  • Dick's Sporting Goods Foundation logo

Bring our programs to your community

  • Safe Places to Play logo
  • Soccer for Success logo
  • Just Ball logo
  • Coach-Mentor Training logo