adidas in Action In August, adidas, the U.S. Soccer Foundation, LAFC, over 200 adidas employee volunteers, and other partners joined forces in a two-day event to create a new safe place to play for community members in South Los Angeles. READ MORE Game-Changers Target is helping us change the game. They’ve committed to building 100 […]

At adidas, we believe that through sport, we have the power to change lives. Sport is the epicenter of our brand. It’s a universal language that can unite groups of people unlike anything else. But, in order to create the future of sport that all kids deserve, we need partners that can help elevate, broaden, […]

“I’ve never played soccer.” These words ring true for many Soccer for Success participants and coach-mentors alike. For Kara at the Boys & Girls Club of Queen Creek in Arizona, this is what has made her experience with Soccer for Success all the more meaningful. Kara started at the Boys & Girls Club a little […]

Soccer for Social Change U.S. Soccer Foundation President & CEO, Ed Foster-Simeon, sits down with Sheila Hyland of Comcast Newsmakers to discuss the ways in which the Foundation uses soccer as a vehicle for social change. WATCH New Target Play Spaces During MLS All-Star week, we opened the first of 10 Atlanta Safe Places to […]

Before The Eddy was built into a state-of-the-art indoor soccer facility in Aurora, Colorado, it was as an empty AT&T call center for about 10 years. “You could tell it had been empty for a very, very long time,” according to Finn Ruehrdanz, the indoor facility manager. “It’s a very unassuming building, so when people […]

WASHINGTON, DC – Youth soccer players from throughout Washington D.C. were on hand today for the unveiling of a new mini-pitch at Petworth Recreation Center, as part of a national effort to positively impact the lives of young people through participation in the sport.

Last summer, the city of Atlanta celebrated soccer in the form of its new stadium, home to Atlanta United FC. This summer, the city has another reason to celebrate soccer. With the backdrop of MLS All-Star week and as a part of the effort to build 100 Safe Places to Play by 2020, Target and […]

Good News Despite recent reports about declining youth soccer participation rates, the Foundation has seen tremendous year-over-year growth within its Soccer for Success programming. Read more from President & CEO, Ed Foster-Simeon, about the program’s upward trajectory. READ THE BLOG A New Safe Place to Play Together with Soccer Shots and the MLS Players Association, […]

My first introduction to soccer was just a few years ago at the Boys & Girls Club of the Peninsula. I was serving as the athletic coordinator at the time when I was approached by the athletic director about a new partnership to start implementing Soccer for Success into our programming. I was nervous to […]