WHAT: The U.S. Soccer Foundation, HELP USA and Street Soccer USA will unveil a state-of-the-art street soccer pitch in Brooklyn, NY on June 3, 2014. Once a vacant lot, the new field will provide more than 300 local youth a safe and accessible place to play within the community. The field will be used for sport-based youth development programs delivered by Street Soccer USA.
The unveil will include a short presentation by community leaders, Soccer for Success program demonstration, inaugural youth soccer match and HELP USA Open House.
WHO: Special guests invited to attend the unveiling include:
- Tim Cahill, New York Red Bulls Midfielder
- Dax McCarty, New York Red Bulls Midfielder
- Eric Adams, Brooklyn Borough President
- Ed Foster-Simeon, U.S. Soccer Foundation President & CEO
WHEN: Tuesday, June 3, 2014│3:30 p.m. – 5:00 p.m
WHERE: HELP USA Genesis Neighborhood Plaza I
Corner of Blake Ave. and Snediker Ave, Brooklyn NY 10027
WHY: Street Soccer USA began programming in Brooklyn in a multi-purpose room more than 18 months ago, and has served 300 youth with on and off the field services. With the new field, Street Soccer USA is able to offer its curriculum to the larger community. For HELP USA, a long-time anchor of housing and services in East New York, the field furthers its mission to provide more resources and positive programs to the community. Partners, including the Brownsville Multi-Service Family Medical Clinic and Thomas Jefferson High School, will assist in integrating sports-based youth development programs.
The U.S. Soccer Foundation, the major charitable arm of soccer in the United States, is a leader in sports-based youth development and strives to use soccer as a vehicle for social change among youth in urban areas across the country. The Foundation’s Soccer for Success program is a nationally-recognized free afterschool program that uses soccer as a tool to address children’s health issues and juvenile delinquency, while promoting healthy lifestyles in urban underserved communities. The Safe Places to Play program provides grants to organizations in order to help them build or enhance a field space,ensuring that children in underserved communities have safe and accessible places to play.
**MEDIA: Media interested in attending the unveiling, conducting interviews with players and executives, or receiving event photos must contact Justine DiGiglio at justine@nicholaslence.com.
