Beyond Soccer of Lawrence, Mass. Wins U.S. Soccer Foundation Field of Dreams Award
August 22, 2012
Media Contact: Krista Washington, email@example.com, 202-872-6662
Washington, D.C. – The U.S. Soccer Foundation today announced that Beyond Soccer of Lawrence, Mass., has been named the winner of the Field of Dreams campaign. The campaign, which ran for 30 days during July, focused on social media as a means to identify soccer fields and green spaces across the U.S. that could benefit from a Foundation Planning Grant. Lawrence, along with 54 other cities, competed for the chance to win $8,000 in credit towards planning services provided by CHA Sports, which could be used to develop a full-scale concept plan for executing a field-building project. CHA Sports is the official supplier for soccer facility design services nationwide and a partner of the U.S. Soccer Foundation.
Beyond Soccer reaches hundreds of school children in up to 20 schools across the Lawrence Public and Charter School system. As the winner of the Field of Dreams campaign, Beyond Soccer will be able to put in place a plan for a field that will potentially expand participation in Lawrence Youth Soccer, introduce elementary school children to soccer and strengthen Beyond Soccer’s partnership with Lawrence Public Schools.
“We are excited and honored to be the recipients of this year’s Field of Dreams campaign,” said Stephanie McArdle, executive director of Beyond Soccer. “The planning grant provides a launch point for expanding our programs to meet the growing demand for quality youth sports experiences. The City of Lawrence needs and deserves a safe and accessible field where we can come together, be active and strengthen our sense of community.”
“The mission of Beyond Soccer and the needs of the community fit our mission perfectly,” said Ed Foster-Simeon, president and CEO of the U.S. Soccer Foundation. “Lawrence, along with many other cities, is in need of a safe place for children to play, receive mentoring and improve their overall health through participation in soccer-related programming.”
“CHA is excited to work with the Foundation and help provide youth with a safe place to play soccer,” says Ray Rudolph, CEO of CHA. “The opportunity to help create a “Field of Dreams” is one that we couldn’t pass up – we can’t wait to get started.”
About the U.S. Soccer Foundation
The U.S. Soccer Foundation is the Major Charitable Arm of Soccer in the United States. Established in 1994, the U.S. Soccer Foundation has invested more than $57 million in all 50 states and the District of Columbia. The U.S. Soccer Foundation supports soccer programs and field building projects that provide underserved youth in urban communities with opportunities that promote education, healthy lifestyles, leadership and positive alternatives to drugs, crime and other at-risk behaviors.
Editor Note: When referring to the U.S. Soccer Foundation, the Major Charitable Arm of Soccer in the United States, please refer to the organization only as the U.S. Soccer Foundation or the Foundation. We are a separate entity from USSF/US/U.S. Soccer. Furthermore, please format “U.S.” with periods and never without. We appreciate your cooperation.
adidas, the Foundation's Safe Places to Play - Mini-Pitch Partner, supports providing children in underserved communities with safe play spaces nationwide. adidas strives to be the globally leading and most popular sporting goods brand. Dedicated to innovation, adidas embraces creativity and seeks to be socially responsible in all facets of its brand. For more information, please visit adidas.com.
APT (Advanced Polymer Technology), the Foundation’s Partner for Acrylic Coating Products, is a global leader in high performance sports surfaces. APT provides people around the world with safe, reliable, performance enhancing surfaces. APT’s Laykold Masters acrylic surfacing system will be the official surface of an estimated 500 mini-pitches. For more information on APT, please visit www.sportsbyapt.com.
CHA Sports, the Foundation's Supplier for Soccer Facility Design and Planning Services, provides community partners with expertise in soccer facility design. CHA Sport's full service approach allows the company to build world-class projects without breaking budgets. For more information, please visit chacompanies.com.
Hellas, the Foundation's National Partner of the Safe Places to Play program, is one of the largest sports construction contractors in the United States. While specializing in the general construction of sports facilities and synthetic surfaces, Hellas also champions innovative artificial turf manufacturing, base construction, field, track and tennis planning, installation and maintenance. To learn more about Hellas Construction, Inc. and their quality artificial surfaces for field sports, visit www.hellasconstruction.com.
Hunter Industries, the Foundation's National Partner for Irrigation Equipment, is one of the world's leading manufacturers of irrigation equipment for turf, landscape and soccer fields. Hunter Industries' focus is on landscape irrigation with a significant part of its business centering on the proper care and maintenance of sports turf. For more information, please visit hunterindustries.com. Please contact Lynda Wightman, 406-273-3073, firstname.lastname@example.org with any questions regarding the U.S. Soccer Foundation's grants program.
Kwik Goal, the Foundation’s Official Supplier for goals, seating, boundary equipment, training equipment and coaching accessories, will be supporting a variety of Foundation programs and initiatives including: Soccer for Success, National Training and the Safe Places to Play program. Over thirty years ago, Kwik Goal was founded on the revolutionary concept of providing transportable goals for coaches at all age levels. Since that time, Kwik Goal has continued to focus on helping coaches and soccer programs create safe and dynamic learning environments by supplying high quality, safety tested soccer goals, field equipment and training equipment to the domestic and international market. For more information, please visit Kwikgoal.com.
Musco Lighting, the Foundation's National Partner for Sports Lighting, has specialized in the design and manufacture of athletic field lighting for over 35 years. Musco’s newest innovation, Light-Structure GreenTM, offers significant advantages for your budget and the environment — operating costs are cut in half, spill light is reduced by 50%, and 100% of your maintenance costs are covered for 25 years. To request your free copy of Sports Lighting: Answers to 7 Common Questions, please visit www.musco.com. Please contact Mike Shindler at email@example.com with any questions regarding the U.S. Soccer Foundation's grants program.
NIKE, Inc., the U.S. Soccer Foundation’s National Partner for Athletic Apparel, supports the Foundation and its programs by providing Nike apparel to kids in underserved communities. Nike believes in the power of sport to unlock human potential and is committed to providing access to sport and physical activity for kids to help set them up for success for life. For more information, please visit http://about.nike.com/pages/community-impact.
Soccer.com, the Foundation's National Partner for Soccer Equipment and Uniforms, was founded in 1984 to provide high quality soccer gear at reasonable prices through its nationally circulated catalog. Soccer.com embodies a passion for the game that extends to the people who play, coach and support soccer. For more information, please visit soccer.com.
Sport Court®, the Foundation's Supplier for Futsal Surfaces, has been the industry leader in modular athletic flooring for over 30 years. With more than 50,000 installations worldwide, and the largest and most experienced network of authorized dealers, Sport Court® delivers innovative, durable, high-performance solutions for a variety of sports and activities. For more information, please visit sportcourt.com. Please contact Joel McCausland at firstname.lastname@example.org for any questions regarding the U.S. Soccer Foundation's grants program.
World Soccer Shop
Launched in 2001, World Soccer Shop is an online soccer retailer based in Birmingham, Alabama. It carries one of the world’s widest selections of officially-licensed products from the sport’s top brands and teams. World Soccer Shop is passionate about soccer and endeavors to spread the beautiful game around the world, especially to those in areas of need. For more information, please visit www.worldsoccershop.com.